Tenth Counsel is a boutique strategic advisory firm created to bring independent thinking to the decisions that matter most.

In complex organizations, collective thinking, organizational inertia, and unchallenged assumptions can gradually lead decisions away from the path originally intended.

Sometimes, what is needed is not more analysis, but a clear and independent perspective from outside — someone willing to step back, question the direction, and ask whether the organization is truly moving toward where it wants to be.

Tenth Counsel works where traditional consulting models can become constrained by scale, bureaucracy, standardized methodologies, and layers of process.

We take a different approach: senior-level involvement, tailored to the specific context and objectives of each client, without unnecessary layers or off-the-shelf solutions.

No small talk.
No regular templates.
No unchecked AI.

Tailored to the challenge.
Delivery that moves things forward.

Founder & Principal

Maxim Vladimirov

With more than two decades of experience across international business, strategy, commercial development, technology, SaaS, consumer markets, retail, and luxury brands, Maxim brings a broad cross-industry perspective to complex strategic decisions.

His work combines strategic thinking with commercial reality — from market entry and growth strategy to organizational design, transformation, investment assessment, and execution.

Tenth Counsel operates through a focused senior-led model. Alongside Maxim, a trusted network of experienced experts can be brought together around specific challenges, providing the depth of expertise required without the overhead of a traditional consulting organization.

“When everyone sees the same answer, the most valuable question may be: what are we missing?”

Our Values

We work closely with each client to understand their specific context, objectives, constraints, and ambitions. Our approach is deliberately focused and tailored — never mass-produced.

Every challenge is different. Every solution should be too.

Client-centric

We focus on the actions, decisions, and insights that can materially move the business forward. Proven frameworks and expertise are applied where they add value — never for the sake of process.

No unnecessary work. No off-the-shelf solutions.

Results driven

We operate with strict respect for applicable international law, regulatory requirements, confidentiality, and professional standards. Compliance is embedded in how we advise, decide, and deliver.

Integrity is not a checkbox. It is a prerequisite.

Compliance by Principle

Start a conversation

Every challenge is different. Tell us a little about yours, and we will explore how 10C can bring independent perspective and tailored strategic support to your business.

E-mail: contact@10c.com